About
HIPPOTROPHY is a gym brand.
The name is the joke and the point: hippo + hypertrophy. We like animals that look slow and then ruin your day. We like getting bigger on purpose.
Merch first. The crest, the hat, the fleece. Training culture you can actually wear. Sizes that fit bigger builds and curvy bodies. More of the stack comes later.
HIPPOTROPHY® is a registered trademark of Exemplar Copy LLC, a veteran-owned Texas company. USPTO Reg. No. 8,129,197.
If you train, you’re in. If you just like the hippo, you’re also in. Don’t make it weird.